Tinder’s 2024 Year in Swipe Report Exposes Dating Trend on the Rise

“Don’t talk to me unless you’re looking for something serious.”

That’s the sentence appearing on more dating profiles than ever, as fed-up Australian singles push to end a common, frustrating experience when looking for love.

New data shows that people are looking for “transparency and purpose” as well as “open communication” as part of a growing new trend called “loud look” by Tinder in its 2024 Swipe report.

“Look out loud” leaves guessing games in the past

Singles prioritize trustworthiness (40 percent), physical attractiveness (35 percent), shared values ​​(31 percent), emotional availability (30 percent) – indicating a widespread push back against bad dating habits such as ‘ghosting’ and â € œbread baking.â€

“Dates are no longer willing to settle for ambiguity or mixed signals,” Kirsty Dunn, director of communications at Tinder Australia, told news.com.au.

“Instead, they’re looking for connections that align with their values ​​and provide real, meaningful interactions.

“This trend is reframing dating into a more purposeful and intentional experience.â€

Lovers are “taking charge” of their journey to finding love, with the dating app finding that bios are now full of statements that say loud and clear what they want.

“Looking” was Tinder’s top bio mention in 2024, showing that people are determined from the start.

And by 2025, a quarter of singles are bringing optimism to their search for love, sparking the rise of a new dating trend called “nanoship.”

What is a nanoship?

Dunn explained that the growing trend is used to describe a romantic relationship that is often “so small that it may seem insignificant to some, but it makes sense.”

“It can be as short as a shared glance on the bus, an exchange of smiles in a coffee shop or a ‘good morning’ text from someone that brings a little more sparkle to your day,” she said. .

“These micro-connections are about finding joy in the little sparks along the way on the journey to find “the one.”

“They emphasize the importance of appreciating small moments and seeing the potential in every interaction.â€

But while some might argue that a nanoship seems a bit like setting the bar too low, Tinder thinks we can expect nanoships to continue to thrive as singles enjoy the pleasure of these micro-connections as they search for their forever person.

Dunn said the new dating trend reflects a change in the way singles approach dating.

“Many friends are now choosing to embrace optimism, focusing on small, meaningful interactions rather than waiting for grand romantic gestures,” she said.

“They’re bringing positivity to their dating experiences and finding joy in these small moments. It’s part of a broader trend of prioritizing quality over quantity and valuing authentic, real-world connections.

“The rise of nanoships actually speaks to a more conscious and intentional approach to dating. Singles are rejecting the idea that meaningful relationships have to be dramatic or larger than life.

“Instead, they’re recognizing the magic in small, everyday interactions, finding positivity in the little things that bring joy.”

She added that the trend is a “reflection of resilience and hope” that shows even in a chaotic world, lovers are leaning towards optimism and creating their own happiness.

A “Hopecore” trend emerges.

That sentiment spills over into the next trend exposed by Tinder’s 2024 Year in Swipe report.

Singles are valuing optimism more than ever with many embracing “hope,” a mindset that focuses on positivity and joy in relationships.

“Given that we live in a world filled with political tensions and economic pressures, this cultural shift toward optimism in dating is very encouraging,” Dunn said.

“Singles are placing more value on bonding and uplifting traits like reliability and loyalty, and these preferences align with the growing popularity of golden retriever energy in partners, symbolizing reliability and positivity.